--- title: Scale Up 2025 | Agenda/Schedule --- [Go Back Up](https://brokerage.loanmarket.com.au/scale-up-2025-agenda-schedule#top) [Skip to Content](https://brokerage.loanmarket.com.au/scale-up-2025-agenda-schedule#body) [![Loan Market logo (2)](https://brokerage.loanmarket.com.au/hs-fs/hubfs/Comms%20Account/Loan%20Market%20logo%20(2).jpg?width=100&height=100&name=Loan%20Market%20logo%20(2).jpg "Loan Market logo (2)")](https://brokerage.loanmarket.com.au/scale-up-2025?hsLang=en-au) Toggle Menu - [HOME](https://brokerage.loanmarket.com.au/scale-up-2025) - [AGENDA](https://brokerage.loanmarket.com.au/scale-up-2025-agenda-schedule) - [TICKETS](https://brokerage.loanmarket.com.au/scale-up-2025-get-tickets) - [ACCOMMODATION & TRAVEL](https://brokerage.loanmarket.com.au/scale-up-2025-accommodation-travel) - [AWARDS](https://brokerage.loanmarket.com.au/scale-up-2025-international-awards) - [FAQs](https://brokerage.loanmarket.com.au/scale-up-2025-get-tickets-0) - [Register](https://lmg.eventsair.com/lm-scaleup25/broker-registration/Site/Register) # See what's in store ## This is where growth gets real. #### From AI innovation to brand-building, smarter workflows to succession strategy - every session at Scale Up is built to help you think bigger, act smarter, and lead in a fast-changing market. ## Keynotes ![Scale Up Speakers (2)](https://brokerage.loanmarket.com.au/hs-fs/hubfs/Scale%20Up%20Speakers%20(2).png?width=630&height=400&name=Scale%20Up%20Speakers%20(2).png) #### Janine Allis Founder of Boost Juice What better way to kick off Scale Up than with a powerhouse of Australian business? Janine Allis, the founder of Boost Juice, built a global brand from the ground up. She’s here to share the highs, the lessons, and the game-changing moves that led to her success. ![Scale Up Speakers (4)](https://brokerage.loanmarket.com.au/hs-fs/hubfs/Scale%20Up%20Speakers%20(4).png?width=630&height=400&name=Scale%20Up%20Speakers%20(4).png) #### Adam Ferrier Founder of Thinkerbell & Brand Whisperer Adam Ferrier will challenge how you think about growth. In a world where strengths have become predictable, he makes the case for embracing your weaknesses – turning vulnerability into your greatest strength. Through behavioural science and bold insights, Adam will help you rethink how you connect, communicate and compete. ![Scale Up Speakers (5)](https://brokerage.loanmarket.com.au/hs-fs/hubfs/Scale%20Up%20Speakers%20(5).png?width=630&height=400&name=Scale%20Up%20Speakers%20(5).png) #### Travis Bell The Bucket List Guy Travis Bell helps people wake up to what really matters. His keynote goes beyond the usual motivational talk, introducing the Life Grid™ and M.Y.B.U.C.K.E.T.L.I.S.T. Blueprint™ – practical tools to help you live with purpose, reflect on how far you’ve come, and build a business and life that feels truly aligned. ## Joining the mainstage Future-focused insights. Tools to grow. ![Professor Joel Pearson](https://brokerage.loanmarket.com.au/hubfs/1712716337071.avif) 10:50am MONDAY ### Leadership in the Age of AI With Professor Joel Pearson The age of AI isn’t coming - it’s here. And leadership will never be the same. Discover how to thrive, not just survive, by leading with curiosity, emotional intelligence, and adaptability. This keynote will shift your mindset, arm you with practical tools to navigate disruption, and give you the edge as an AI-augmented leader. It’s not about knowing all the answers - it’s about learning how to ask better questions. ![](https://brokerage.loanmarket.com.au/hs-fs/hubfs/raw_assets/public/@marketplace/Lynton/Brightlane/assets/images/img-session-01.jpg?width=660&height=400&name=img-session-01.jpg) 11:35am Monday ### Future in Focus – Tech, Trends & Tomorrow With Sam White, David McQueen & Jason Furnell Peek behind the curtain of innovation as we unpack the real-world AI tools shaping our industry - including the powerful tech being built into MyCRM. If you want to stay ahead of what’s coming next, this is where you need to be. Tomorrow’s insights, today. ![](https://brokerage.loanmarket.com.au/hs-fs/hubfs/raw_assets/public/@marketplace/Lynton/Brightlane/assets/images/img-session-01.jpg?width=660&height=400&name=img-session-01.jpg) 11:35am Tuesday ### BrokerXperience Broker-to-broker TED talk series This is brokers, unplugged. No scripts. No sales. Just real talk. Dive into a series of TED-style sessions where brokers take the mic on the hottest topics in tech, AI, leadership and beyond. Fresh perspectives. Raw insight. Straight from your peers. ![](https://brokerage.loanmarket.com.au/hs-fs/hubfs/raw_assets/public/@marketplace/Lynton/Brightlane/assets/images/img-session-01.jpg?width=660&height=400&name=img-session-01.jpg) 3:35pm Tuesday ### The Great Debate It’s brokers vs. brokers in a lively face-off that’s equal parts brains, banter and bold opinions. The gloves are off. The topic’s a mystery - for now. But the energy? Unmissable. Come for the drama, stay for the perspective. ## Breakout sessions Whether you're leading a team, writing loans or supporting a high-performing business, these sessions will sharpen your thinking and give you the edge in a fast-moving industry. No fluff. Just real content for real results. ![Scale Up Breakouts](https://brokerage.loanmarket.com.au/hs-fs/hubfs/Scale%20Up%20Breakouts.png?width=300&height=300&name=Scale%20Up%20Breakouts.png "Scale Up Breakouts") **Breakout 3: Gemini Masterclass** This session is a deep dive on using Gemini in broker businesses. It supports the Gemini rollout to all Loan Market brokers and won't cover other tools like ChatGPT and Co-Pilot. *Presented by Jason Furnell & Chris Banham* **Breakout 4: Own It, Locally (Loan Market)** How to be the most known, liked and trusted broker business in your local marketplace. *Presented by Ang Tracey, Lara Rinaldi, Shay Waraker & Ash Dighton* **Breakout 5: Addressing the Gaps in Your Marketing Strategy (Partner)** How to not leave money on the table - adressing the gaps in your marketing strategy *Presented by Hamish Cock, Dougal Warby, Brooklyn Fawkner, Amelia Clements* **Breakout 7: FY26 Roadmap, Marketing & Brand (NZ)** See where the brand is heading - and how you’ll win with it. Get across the FY26 brand plan, our journey to becoming NZ’s #1 consumer brand, and how we’ll grow together. *Presented by Mike Kinley, Dan Crawford & Devaney Davis* **Breakout 8: Employee or Contractor?** Build a team that fuels your business. Find out which model suits you best, how to make it profitable, and what top-performing businesses are doing now. *Presented by Carly Lloyd, Dave Ogilvy, Michael Kaparthakis* **Breakout 9: The AI Data Advantage: Reporting, Retention & What’s Next** Turn data into momentum. See how AI can personalise client retention, power smarter reporting, and reveal what’s coming next. *Presented by Rob Allen, Ivan Dennis, Hiran Ganegedara, Alex McMahon* **Breakout 10: Every Minute Counts – CSM Tools for Faster Applications** Get deals moving, faster. Learn tech hacks, workflow shortcuts, and how to use the 5 Cs to cut back admin and boost approval speed. *Presented by Deanna Garrasi & Morgan Atkins* **Breakout 11: Book Buying 101** Growing through the expansion of trail books. Learn how to grow your business fast through book buying - with tools, tips and a buyer-ready checklist. *Presented by Ash Ross, Nitish Kumar & Damien Roylance* **Breakout 12: New Commercial Tech Deep Dive** Simplify commercial deals and see more clearly. Discover how new tools simplify submissions and use client data insights to strengthen relationships. *Presented by Todd Bateman & Emma Bruce*   SCHEDULE BREAKDOWN ## Jam-packed agenda - SUN 3 AUG - MON 4 AUG - TUE 5 AUG 1. 12:30pm 5:30pm #### Top Performers Lunch **Ricky's River Bar & Restaurant Quamby Place, Noosa Heads** Exclusive for Elites, Platinum and Chairman's 2. 6:00pm 9:30pm #### Kiwi Night **River Bar, Mooloolaba** 1. 10:15am 10:30am #### Morning Tea & Lender Expo [Read More About This Session](https://www.example.com) 2. 10:30am 10:50am #### Welcome to Scale Up **Presented by David McQueen & Nicole Ferguson** 3. 10:50am 11:35am #### Leadership in the Age of AI **Presented by Professor Joel Pearson** The age of AI isn’t coming - it’s here. And leadership will never be the same. Discover how to thrive, not just survive, by leading with curiosity, emotional intelligence, and adaptability. This keynote will shift your mindset, arm you with practical tools to navigate disruption, and give you the edge as an AI-augmented leader. It’s not about knowing all the answers - it’s about learning how to ask better questions. 4. 11:35am 12:30pm #### The Future in Focus: Tech, Trends & Tomorrow **Presented by Sam White, David McQueen & Jason Furnell** Peek behind the curtain of Loan Market innovation as we unpack the real-world AI tools shaping our industry - including the powerful tech being built into MyCRM. If you want to stay ahead of what’s coming next, this is where you need to be. Tomorrow’s insights, today. 5. 12:10pm 12:40pm #### Future-Fit: Brand & Strategy in Action **Presented by Ang Tracey** 6. 12:30pm 1:30pm #### Lunch & Lender Expo 7. 1:30pm 3:10pm #### Breakout Sessions Whether you're leading a team, writing loans or supporting a high-performing business, these sessions will sharpen your thinking and give you the edge in a fast-moving industry. No fluff. Just real content for real results. 8. 3:10pm 3:40pm #### Afternoon Tea & Lender Expo 9. 3:45pm 4:45pm #### Leading Ladies Picnic & Fireside Chat 10. 3:45pm 4:45pm #### Best Interest Mate Activity: Footy Game 11. 7:00pm 10:00pm #### Loan Market International Awards Recognise the best of the best and honour all the broker support managers, brokers, advisers and business leaders who go above and beyond for their clients. 1. 7:00am 8:00am #### Open Activities - Yoga, Run/Walk, Kayak 2. 9:00am 9:30am #### Morning Tea & Lender Expo Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Lorem ispum dolor sit amet. [Read More About This Session](https://www.example.com) 3. 9:30am 9:40am #### Recap Day 1 & Preview Day 2 4. 9:30am 9:40am #### Future Fit: Loan Market Brand & Strategy in Action **Presented by Angela Tracey**   5. 9:40am 10:25am #### The Real Juice: Janine Allis on Risk, Resilience & Results **Janine Allis** **Founder of Boost Juice** What better way to kick off Scale Up than with a powerhouse of Australian business? Janine Allis, the founder of Boost Juice, built a global brand from the ground up. She’s here to share the highs, the lessons, and the game-changing moves that led to her success. 6. 11:25am 11:55am #### BrokerXperience This is brokers, unplugged. No scripts. No sales. Just real talk. Dive into a series of TED-style sessions where brokers take the mic on the hottest topics in tech, AI, leadership and beyond. Fresh perspectives. Raw insight. Straight from your peers. 7. 11:55am 12:55pm #### Lunch & Lender Expo 8. 12:55pm 1:25pm #### Broker Panel: Elevate Program **Led by Michael Kaparthakis** 9. 2:05pm 3:05pm #### If Batman Owned Your Business **Adam Ferrier** **Founder of Thinkerbell & Brand Strategist** Adam Ferrier will challenge how you think about growth. In a world where strengths have become predictable, he makes the case for embracing your weaknesses – turning vulnerability into your greatest strength. Through behavioural science and bold insights, Adam will help you rethink how you connect, communicate and compete. 10. 3:05pm 3:35pm #### Afternoon Tea & Lender Expo 11. 3:35pm 4:05pm #### The Great Debate **Hosted by Annie Kane** It’s brokers vs. brokers in a lively face-off that’s equal parts brains, banter and bold opinions. The gloves are off. The topic’s a mystery - for now. But the energy? Unmissable. Come for the drama, stay for the perspective. 12. 7:00pm 10:00pm #### Miami Vice Closing Party ## Connect with your community Scale Up isn’t just about business - it’s about community and connecting with those who are walking the same path as you. The Scale Up community activities are a chance to come together with like-minded brokers & advisers through dedicated events designed to inspire, support, and empower. ![leading-ladies-1](https://brokerage.loanmarket.com.au/hs-fs/hubfs/leading-ladies-1.jpg?width=1208&height=648&name=leading-ladies-1.jpg) ## Leading Ladies Our Leading Ladies is a vibrant community designed for forward-thinking females from our network, each with their own story and journey to tell and share. ![best-interest-mates-scale-up-2025](https://brokerage.loanmarket.com.au/hs-fs/hubfs/best-interest-mates-scale-up-2025.jpg?width=1208&height=648&name=best-interest-mates-scale-up-2025.jpg) ## Best Interest Mates Best Interest Mates is where brokers & advisers can connect and be their authentic selves through open conversations - this community is so important for you and your peers, so we challenge you to get involved. ![maimi-vice](https://brokerage.loanmarket.com.au/hs-fs/hubfs/maimi-vice.png?width=600&height=720&name=maimi-vice.png) The closing party ## Miami Vice: the ultimate closing party The sun’s setting, the palms are swaying, and the cocktails are ice-cold - it’s time to turn up the heat, Miami-style. We’re bringing the neon lights, pastel vibes, and tropical energy to celebrate your incredible journey. Think ocean breezes, rooftop beats, and a night that feels like summer never ends. Sip something refreshing, hit the dance floor, and let’s wrap up this season in true Vice style. We’ll see you under the palm trees! [![Scale-Up-25---Hero-Image---Palms--1447144955-(1)](https://brokerage.loanmarket.com.au/hs-fs/hubfs/Scale-Up-25---Hero-Image---Palms--1447144955-(1).png?width=1000&height=382&name=Scale-Up-25---Hero-Image---Palms--1447144955-(1).png "Scale-Up-25---Hero-Image---Palms--1447144955-(1)")](https://brokerage.loanmarket.com.au?hsLang=en-au) [Register Now](https://lmg.eventsair.com/lm-scaleup25/broker-registration/Site/Register) ©Scale up 2025. All rights reserved. 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